Kai at My Lady Garden often uses anthuriums or alliums for the same effect. "I like to think of my bouquets and centerpieces as clouds - clustered moments, arranged with each flower at altering heights to create depth. There are tall angular moments to make a statement, and I take into account the way the stem curves for each bloom."
Whether you’re single, loved up, shacked up or somewhere in between all three, Valentine’s Day has to be *the* one time of the year where it is readily encouraged to invest heavily in huge and extravagant bouquets of flowers. London’s new-gen breed of It florists know this, and have curated special launches especially for it.
Kaiva Kaimins is a force of nature. Founder of Dalston-based florist My Lady Garden, the 25-year old entrepreneur has drummed up a cult following thanks to her sculptural and super colourful bouquets. With the advent of Lockdown, Londoners have been flocking to the brand's website to send loved ones a vibrant dose of joy, and just this week the florist launched nationwide deliveries. The best bit? Kaiva collaborates with fellow creatives to offer limited-edition gift kits - think cocktails, candles and more. Here’s how she gets it done.
Pinterest "Female Founder" Series